Gong Gi Tae es un cirujano plástico quién tiene que hacer todo lo posible con tal de huir del matrimonio, ya que lleva todo a su favor como soltero, pero su familia está desesperada con que se establezca como hombre y forme una familia.

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The male love interest in “Another Oh Hae Young,” which aired last May, is able to see into the future.

“With these abilities, the male becomes a savior of sorts to the female,” said culture critic Ha Jae-geun. But their very support of such characters could lead to a decline in women’s social status.” During the same period, meanwhile, dramas also saw a rise in independent, true-to-life female roles, suggesting that the Cinderella complex no longer has a footing in Korean television.

Recent social media photos showed lines of visitors waiting to pose for photos.

Merchants have set up shop nearby with signposts that read, “Muffler, flower and umbrella can be rented for 1,000 won,” allowing visitors to recreate the exact scene captured on television.

“The realistic ideal is that two people complement each other in a relationship,” said Choi Ji-sun, 28, a lawyer who has watched every episode of the show, which airs Fridays and Saturdays at 8 p.m.

“But it’s easy to escape to a world where someone will come to my side at the drop of a hat, no questions asked, and provide everything.

Makeup brand Laneige, for example, reaped 1.2 billion won (5 thousand) in profit from the lipstick used by actress Song Hye-kyo in last year’s smash hit drama “Descendants of the Sun.” Ads are meticulously timed and spread through multiple channels, said an entertainment industry official who requested anonymity.

“After viewers watch the show, they go online to look up items they liked,” said the source.

“Now, their abilities surpass the realm of human strengths.” Jung says the popularity of the dokkaebi character -- “Guardian” has boasted a record-breaking viewership since its Dec.

2 launch on cable channel tv N, scoring 12.7 percent according to Nielsen Korea -- can be attributed to female viewers’ yearning for all-powerful male figures who can solve the problems of modern women’s increasingly stressful lives.

In the 2013 show “I Can See Your Voice,” the male protagonist can read people’s minds.