By mid-1995 the World Wide Web had received a great deal of attention in popular culture and the mass media.Netscape Navigator was the most widely used web browser and Microsoft had licensed Mosaic to create Internet Explorer 1.0, New versions of Internet Explorer and Netscape (branded as Netscape Communicator) were released at a rapid pace over the following few years.These newcomers have ensured that browser battles continue among enthusiasts, while the average web user is less affected by their choice of browser.

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Netscape's total revenue never exceeded the interest income generated by Microsoft's cash on hand.

Microsoft's vast resources allowed them to make IE available without charge, as the enormous revenues from Windows were used to fund its development and marketing.

These included Unix browsers such as Line Mode Browser, Viola WWW, Erwise, and Midas WWW, and Mac WWW/Samba for the Mac.

Even though these browsers tended to be simple HTML viewers, relying on external helper applications to view multimedia content, they provided choice to users both in browsers and platforms.

Further browsers were released in 1993, including Cello, Arena, Lynx, tk WWW, and Mosaic.

The most influential of these was Mosaic, a multiplatform browser developed at National Center for Supercomputing Applications (NCSA).

By October 1994, Mosaic was "well on its way to becoming the world's standard interface", according to Gary Wolfe of Wired.

Several companies licensed Mosaic to create their own commercial browsers, such as Air Mosaic and Spyglass Mosaic.

A browser war is competition for dominance in the usage share of web browsers.